A Moroccan-American rapper who built an indie empire with his Cocaine City imprint, French Montana rose from the New York mixtape underground in the 2000s to emerge as a pop-savvy hip-hop artist in the 2010s. Starting with his 2013 debut album Excuse My French, he became known for his high-profile collaborations and a handful of chart hits including “Unforgettable” from his platinum-certified 2017 sophomore release Jungle Rules. 2019’s double-LP Montana was another showcase for big-name guests that featured hit singles “No Stylist” and “Writing on the Wall.”